Hi, my name is Wayne Lambright, and I have been a salesperson since the age of nine. My first sales memory was when I sold candy bars for my school. They were $.50 - $.25 for the bar and $.25 for the school. I charged $.75 - $.25 for the bar, $.25 for school, and $.25 for Wayne, I ended up top in sales. It was a win win for everybody.

After that auspicious beginning, I had many enterprises as a teen - I had my own worm farm, paper route, and lawn mowing route. During college I worked as a BMW technician, after college I was a mortgage banker, and after four years I tired of banking and wanted more action, so I entered the luxury cars market.

For nearly seven years I sold BMW, Porsche and Land Rover vehicles, and during this time, I sensed a need for used car portals. So, in 1996 I taught myself to program dynamically-driven Web sites and created some very popular automotive portals - my most famous is http://UsedMotorHome.com.

Also during this time, I found that there were products I needed that didn’t exist, so out of necessity I made them. In my search for solutions, I created my own list of helpful Web sites. Little did I know, however, that I was laying down the bricks for a very popular developer portal named http://UltradevExtensions.com.

I learned as I went along, and I consistently kept a journal of things that made my sites STICKY. The results of this learning process turned into this book.

Building a site is one thing, making it sticky is another. In this book you will learn the secrets that bring people back. This is a concise book, like a "Chicken Soup for the Soul" or "Life’s Little Instruction Book" for people who build Web sites or run money making Web sites.

Testimonials

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I LOVE IT....your tips are great!

I went to a web marketing seminar two years ago and became very opinionated about how the web should work, and everything you've written in your tips is 100% true. I wish every graphic artist who claims to be a web guru knew this stuff!

Jerilyn Pool
jhpool@charter.net
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I read through the entire site last night I really dig it, I will be checking back often. You gave some great information out and some great links to other sites that are very interesting.

Thanks,
Jesse Boehm
jesse@webandvideodesign.com

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Your tips are great and amazingly a lot of them I have done before I read your book and some not. I must say if people will "stick" no pun intended to what you suggest I think the web would be a lot more profitable place.

Thanks.

Tony Trapp
tony@designbytony.com